What is a Placeholder tag?

What is a Placeholder tag?

Placeholders is the best way to send customized emails to your employees. Most of our public templates includes the following Placeholder tags: 

  • {{user.Email}}
  • {{user.FirstName}}
  • {{user.LastName}}
  • {{user.Title}}

When delivering emails to your employees, Symbol automatically replace those placeholders with the information of your employees. It's a way to make the user feel more confident with the email. 


See the Placeholders in action on the example below: